Mike Brannigan
POTUS Chief of Staff.
Founder-led AI product studio
Productizing frontier AI
Stratara builds from the model to the user. Layers upon layers. Strata per strata: orchestration, context, characters, interface, and polish.
From model to product. Strata per strata. From model to product. Strata per strata.
Interaction Architecture
Interfaces that talk back
We design conversational systems where voice is the interface, not a feature add-on. These characters have clear roles, points of view, and continuity across the exchange.
Edmund Grey
AI interviewer for family stories.
Products
Four products. Built from the interaction up
Each product starts with a specific human situation: a difficult decision, a family legacy, a close relationship, or a social game. Then the AI is designed around what that moment needs. These are parallel tracks exploring different interfaces, distribution models, and loops.
Voice Simulation
POTUS
A political crisis game played through live voice calls. As the President, you balance competing advisors, take real-time briefings, and make decisions under pressure. Over 1,500 people are on the waitlist.
Couples Messenger
Sotto
A private, quiet space for couples that surfaces subtle insights to help partners stay in sync, without turning intimacy into a generic metrics dashboard.
Social Drama
GOSSIP
A single-player narrative game where characters interact in a simulated messaging environment. What you share with one person changes how the group treats you. Shipped and available on iOS.
Narrated Memory
Edmund Grey
An AI-guided interview process that turns unstructured spoken memories into a polished family biography. Currently supporting three languages with paid consumer orders.
Approach
Software with behavior
Value is not found in a blank text box or an API wrapper. We build the core interaction first, then push the product logic until the system has continuity, tension, and space for human nuance.
Built into the loop
AI is not an add-on or a menu feature. It functions as the system core: the adversary, the archival storyteller, the advisor, or the primary interface you lean on.
True continuity
Our products track prior choices and conversations so interactions accumulate naturally over time, instead of resetting back to zero every time you clear the screen.
Designed beyond the demo
We focus on how software feels after the novelty fades. That means prioritizing human habits, practical unit costs, and clear utility over brief engineering demos.
In The Room
After the demo
“People ask if it’s a real call.”
After the Mike demo
“A 10-minute cab ride demo that converts.”
Investor reaction
“Bystanders interrupt to ask for the download link.”
Repeated live demos
Early Access
Experience the next product early
We share new builds, private betas, and live demos with a small group of founders, operators, and early users.
POTUS live demo
Sotto beta
GOSSIP on the App Store
Edmund Grey updates